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Showing posts from November, 2020

Is it necessary to implement a local SEO strategy?

  The current trend is towards local commerce and services. Local searches make it possible to meet the immediate and geolocalised needs of Internet users. Optimizing the local SEO of your business is essential if you want to develop your online visibility in your geographic area. With Web Digital Media Group, discover the importance of setting up a local SEO strategy! Local SEO: what is it? The local SEO is a variation of Natural Optimization (SEO). This is a set of techniques that allow you to be referenced on local queries . Indeed, 88% of mobile users perform a local search. Local SEO allows: ·          To increase your visibility online to consumers in your area, 97% of internet users search for local services and 95% of them never go past the first page of search results. ·          Increase traffic to your site by targeting consumers in your specific geographic service areas . · ...

The 4 big differences between mobile site and desktop site

  Having a responsive website is of fundamental importance as mobile phones have become an extension of our body. This means that we spend a lot of time browsing online from mobile in search of any information. A responsive website will help you not to lose these customers and make them buy from you rather than the competition. In the responsive website design and implementation of the site, there are many differences between a mobile and desktop website. Today I want to tell you about the 4 biggest differences you really need to pay attention to. Screen size. The phone, of course, is much smaller than the desktop. When designing and creating the site, this difference must be taken into account because some elements of the mobile site will have to be displayed differently from the desktop. Google explains this mechanism graphically: